Neil Griffiths and Deborah Hinton?s report offers insight and preliminary suggestions for how communicators can take control of their destiny and advance the profession, the function and their own careers. They set out to test the CEO recommendations to the communication profession as laid out in The Arthur W. Page Society?s 2007 ?The Authentic Enterprise,? against the perspective and experiences of communication professionals today. What they discovered in their survey is surprising and insightful.??Download the PDF report here: Whereweare_Whereweshould be
Source: http://nola.iabc.com/2012/12/26/what-communications-professionals-are-thinking/
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